General Macy's statement
DESIGN FOR AN AMERICAN ICON
Macy's, established in 1858, is the Great American Department Store - an iconic retailing brand over 740 stores operating coast-to-coast and online. Macy's Herald Square, one of Macy's flagship stores located in Manhattan NYC, offers a first class selection of top fashion brands.
"Macy's Herald Square covers an entire city block, offering 10.5 levels of the latest fashions. With more than 2 million sq.ft. of retail space, it's one of the largest stores in the world."
FAI has often been tasked in creating custom graphic illustrations for a wide variety of apparel and products, as well as in-store graphics and environmental design.
The most common types of projects in FAI's experience with Macy's is product graphics. From apparel & softgoods, to gifts & hardgoods, to kitchenware, to vintage graphics & packaging, and everything in between, FAI has always been up for the task of telling Macy's brand story throughout the years.